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BYD Cars Philippines Raises the Bar in Car Purchasing Experience with Glorietta 1 Experience Hub

ACMobility and BYD Philippines formally opens its experience hub at Glorietta 1 Makati City last September 12, 2024, promising a revolutionized experience in purchasing Electric Vehicles.

BYD Experience Hub Glorietta 1 5
BYD Experience Hub Glorietta 1 5

We reported earlier that the store upon our visit elevates the car purchasing experience not just through the product but also customer journey including the store interaction. In collaboration with Ayala company partner Globe Telecom they created an experience hub that is very similar to their iconic Globe Gen 3 stores which prioritizes experience and customer satisfaction through well thought innovative kiosks and even ambiance.

BYD Experience Hub Glorietta 1 1
BYD Experience Hub Glorietta 1

“To celebrate our first year with BYD Car Philippines, we mark this milestone by bringing the future of mobility closer to Filipinos through the BYD Experience Hub,” says Jaime Alfonso Zobel de Ayala, Chief Executive Officer, ACMobility.

BYD Experience Hub Glorietta 1 2
BYD Experience Hub Glorietta 1 2

“Every effort is a step closer to achieving our goal to build and sustain a better future for the next generation. As an innovative retail experience that demonstrates how sustainable mobility can uplift the lives of our customers, the hub will not only showcase our cutting-edge vehicles and technology, but will also serve as a gateway to explore the opportunities that come with an electrified future,” Zobel continues.

BYD Experience Hub Glorietta 1 4
BYD Experience Hub Glorietta 1 4

“Filipinos are increasingly seeking more from electrified mobility, and together with ACMobility and BYD Cars Philippines, we’re delivering exactly that with the opening of our innovative BYD Experience Hub. This hub not only meets the evolving needs of Filipinos but also sets a new standard for the future of sustainable transportation in the Philippines,” says Bob Palanca, Managing Director, BYD Cars Philippines.

 

A Landmark Year of Sales Success and Market Leadership

 

As BYD Cars Philippines opens its doors to its new Experience Hub, it also celebrates its remarkable achievements through its first year of operations in partnership with ACMobility. Since the start of 2024, the brand has made significant progress in solidifying its lead in the New Energy Vehicle (NEV) segment which comprises Battery Electric Vehicles (BEV) and Plug-in Hybrid Electric Vehicles (PHEV).

 

BYD Sealion 6 DM i Compact Hybrid SUV (3)

BYD is the number one NEV brand in the Philippines with a commanding market share of 70.5%. It is also the number one BEV brand with a 66% year-to-date market share. The BYD Atto 3 is the brand’s top-selling NEV in the Philippines holding 35.1% of the NEV market. It is also the top-selling BEV model in the country at 44.1% of the BEV market.

Ranking second among NEVs is the recently launched BYD Sealion 6 DM-i at 18.3% year-to-date market share. While the BYD Dolphin ranks third in YTD NEV market share with 9.2% and the BYD Tang at fourth with a 6.6% share of the market for the first 8 months of the year. The Top 4 New Energy Vehicles in the market from January until August this year are all BYD models reinforcing the growing trust of  Filipino car buyers in the brand and its technologies.

BYD Glorietta 1 Experience Store 3
BYD Glorietta 1 Experience Store 3

BYD now also ranks second in combined industry sales of NEV and Hybrid Electric Vehicles (HEV) from January to August 2024 with an 11.7% share of the market.Alongside these achievements, BYD Cars Philippines is also expanding its dealership network and is on track to reach its goal of 25 dealerships by the end of 2024 with 8 more dealerships to be ready for opening in early 2025. As BYD continues its electrified journey of innovation and sustainability, these accomplishments set the stage for the brand to solidify its presence in the Philippine automotive market and pave the way for future success.

 

Soon BYD Cars Philippines will launch the pegged affordable EV named Seagul which promises a younger vibe for its intended audience which are young car owners. We actually look forward to this model since one of its main color is a Neon Green color which we personally like.

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