Condura is making the holiday season extra special with its “Ang Gaan ng Pasko with Condura” Christmas pop-up experience. It has now arrived at Robinsons Starmills in San Fernando, Pampanga, and will remain open until December 20, 2024.
The holiday season can be a hectic season for Filipinos. Condura aims to lighten the load with its pop-up festive installation equipped with a giant Christmas tree reimagined with a Condura refrigerator as its trunk. The installation embodies their campaign – a message of a lighter, brighter Christmas.
The pop-up offers a curated showroom with a range of Condura appliances. This year’s highlight is the No Frost Storage+ Top Freezer refrigerator. Designed for Filipino families, the large freezer can hold up to 20kg of frozen food packs to be enjoyed throughout the holiday season and beyond.
Other featured appliances include the spacious Icon No Forst Side by Side Titanium Steel White Glass Multi-Door Refrigerators, the Smart and Easy All-Around Dryer Dehumidiferr, Inverter Top Load Washing Machine, and Smart and Easy Gas Range Cooker.
“Christmas is a special time for Filipinos, and we want to make it as light and joyful as possible,” said Rachel Bernadino, Head of Brand Marketing at Concepcion-Durables, Inc. “Our pop-up offers a fun, interactive way for families to explore Condura’s best-loved products and find the perfect gifts to make their celebrations even more memorable.”
They are also exhibiting an exclusive line of Storage+ refrigerators as part of the BE-YOU Series. These limited-edition refrigerators come in light taupe, beige, and powder blue minimalist colors that match the modern kitchen.
Aside from their appliances, Condura will be hosting weekend pocket activities, including meet-and-greet with Santa, raffles, and musical performances featuring beloved Pinoy Christmas songs.
Condura’s pop-up at Robinsons Starmills is available for your enjoyment until December 20, 2024.