HONOR Philippines won big at the Marketing Excellence Award 2023, taking home a total of 5 awards – 4 Gold and 1 Silver. The event was initiated by Marketing-Interactive and its entries were judged a pool of marketers around the company.
Banking on the success of the HONOR X9a 5G, the brand won silver in Excellence in Viral Marketing and gold in Excellence in Content Marketing and Excellence in Experiential Marketing. Their team also bagged gold in both Marketing Leader of the Year for Vice President of HONOR Philippines Stephen Cheng and Marketing Team of the Year.
“To go up against some of the most established brands in the country and to be chosen as a nominee is an achieviment in itself. We have never expected to win the major awards as this was our first time joining. These awards go to our ever-loyal HONOR fans who inspire us every day to be better and to do better,” said Stephen Cheng, Vice President of HONOR Philippines.
HONOR Philippines was tied with SM Supermalls in second place for Marketer of the Year Award. They were also finalists in 4 more categories: Excellence in Brand Strategy, Excellence in Communications/Public Relations, Excellence in Launch Marketing, and Excellence in Social Media Marketing.